Business

KAYAYE BUSINESS IN MARKETS Headporting has been a prevailing work for a while now though it seems outrageous to people sometimes.In Ghana it is termed as KAYAYE a plural form of kayayoo which means female haedportters since” kaya”means load and “ye”means female.Though only females were mentioned in the above description that does not mean only females practice it in Ghana. On a real note,headporting in Ghana constitutes both male and females regardless of ones appearance as in ages,stature and sex.Most of the people come from different regions in Ghana and other countries due to social economic conditions to search for jobs.Since life isn’t that easy when one arrives in a new area,these people end up on street especially in Capital cities such as Accra,Kumasi,Koforidua and other rural- urban areas that have small or big market and work extremely hard to make a living. Some of those who come down to these cities constitute children below 15 years or even younger adults which inclu...

VARIOUS MARKET STRUCTURES There are a lot of markets in Ghana to talk about the structures of some them such as Kaneshie market in Accra,Mallam -Atta market also in Accra and the Kasoa market located in the Central region of Ghana. To start with the Kaneshie market,is a well structured and and segmented place for traders consumers and customers who come daily to purchase goods,products and services to others etc.Containers and shops have been aligned horizontally and vertically . Inside the market are proper arrangement of shops and containers making it easy to spot the traders at at particular place.Moving on to the Mallam Atta,a market place  without an entrance and an exit as well. The market is a very dangerous kind of market because the pedestrian part of the market is what has been captured by the market as the part of the market spot which is not really giving the pedestrian the path to walk on safely.This is because there are few buildings there to keep products. A ...

SANITATION IN OUR VARIOUS MARKET CENTERS IN ACCRA Agbobloshie is the nickname of a commercial district on the Korle lagoon of the Odaw river near the center of Accra,near the slum called the Old Fadama.The Agbobloshie site became known as a destination for extenally generated auto mobile electronic scrap collected form mostly the Western world. Filt has taken over part of the Agbobloshie and  Kasoa markets.Ordinarily,markets are expected to be the cleanest places for the simple reason that,that’s where foodstuffs are sold for human consumption. Ironically,that is not tha case for most markets in Ghana especially in the capital Accra and Kasoa.A report by WHO in 2015,ranked Ghana the seventh (7th) country in the world. The report also said 7,500 children die annually in Ghana from diarrhea that is link to unsafe drinking water from poor sanitation. The Agbobloshie market is a vivid reflection of this picture as painted by WHO,it however seems that little is being done to s...

STRUCTURES AND SEGMENTATIONS OF MARKETS IN ACCRA Market is an arena that operates in commercial dealings and commodities.In Ghana ,there are a lot of market centers but I would like to touch on a few,that is the Kaneshie,Mallam and Kasoa markets. The Kaneshie market is a well structured market in Kaneshie.It was built in the 1970’s.Inisde the market,there are traders who are positioned in both  horizontal and vertical lane.The market is very spacious which enhances free movement and easy identification of products. Patronizing at Kaneshie market is very comfortable and safe due to its nearness to the Kaneshie Lorry station.Other traders who are found outside the market are arranged vertically and neatly.Moving on is the Mallam market and scan be located at the Odorkor highway at Mallam.It is private owned land,which is occupied by traders to trade there temporarily.Their structures are in umbrella forms,this is to say that traders who trade there are all under umbrella structu...

PLIGHTS OF TRADERS UNDER UMBRELLAS  AT MARKETS IN HARSH WEATHER  CONDITIONS  Market is a settlement where business activities takes place involving traders and customers.In Accra,there are various settlements where these operations are observed,among such is the Kaneshie market,Agbobloshie market,Awoshie market and Mallam market to mention a few. Within the above market mentioned,there several modes of how goods are displayed to attract customers to patronize.Traders often times exhibit their wares such as clothes,footwears,provisions,vegetables,stationeries among others in shops,some on tables,others in containers and some under umbrellas. Visiting the Mallam market located on the Kasoa-Kaneshie stretch,which has served the various needs of residents of Weija,Mallam and McCarthy hill,I  observed that about 90% of the traders are operating under umbrellas which from the look of things are faded meaning it has been used for a long time thus that is the only mode o...

ADVANTAGES OF STRUCTURES AND SEGMENTATION OF SOME MARKET CENTERS IN ACCRA. The market is the set of all actual and potential buyers of a product or service and in Accra,there are various market centers where various products and services are obtained and among such are Makola market,Kaneshie market,Agbobloshie market,Mallam market to mention a few. The Kaneshie market was conceived in 1969 in the country and it is now considered one of the biggest market in the country.It is mostly known for its structure and proper segmentation for traders in the market,this market center was generally built to control the sprawling of market women,customers and consumers at a while. This particular market has enough spaces for customers and consumers and gives these customers a peaceful and calm surroundings to the ice of the purchase of products. The Kaneshie market center is really huge and can accommodate large customers and consumers at the same time. Because shops together with traders a...

THE NEGATIVE IMPACT OF GATES ON TRADERS AT KANESHIE MARKET Kaneshie market is one of the biggest market in Accra,Ghana.It is a trading center built in the 1970’s.The  name “Kaneshie” emerged referring to its beginning as a night market meaning under the lamp. Kaneshie  market is a well built structure with various segments for product and services.The market has many entrances and exits that are been locked daily for the safety of traders and protection of goods in the market.Traders safety at the market is a priority,but in the case of Kaneshie market,it is to their disadvantage. Vendors sales have decreased drastically due to the delay on opening of the market.Some customers prefer to buy their stuff very early in the morning,but due to the market’s strict rules they end losing their customers. People move  from Kaneshie to buy food stuff very early in the morning only to realize the market is locked,then they tend to go to other markets like Agbobloshie,Mallam mar...

Kindly check out this digital story using this link  https://www.youtube.com/watch?v=RK2VQEyhuqM&feature=share

We have a new podcast on Anchor giving detailed information and vivid explanations about the structures and market segmentation in some various market centers in Accra. https://anchor.fm/newmediagroup1/episodes/MARKET-STRUCTURES-AND-SEGMENTATIONS-PODCAST--GROUP-2-----------NEW-MEDIA-CLASS-GROUP-1-ecqfg6